LEGO company is another user of Facebook!!

Lego company and connection with facebook

Lego A/S, doing business as The Lego Group, is a family-owned company based in Billund, Denmark. It is best-known for the manufacture of Lego-brand toys, consisting mostly of interlocking plastic bricks.

The Lego Group began manufacturing the interlocking toy bricks in 1949. Since then a global Lego subculture has developed. Supporting movies, games, competitions, and six Legoland amusement parks have been developed under the brand. As of July 2015, 600 billion Lego parts had been produced.



 LEGO company using facebook as their social media site for years.
Today they have about 12 000 000 likers and followers and that number is larger from day to day.

What you think, is this good decision and how the connection with one social media site can affect company image?